Tuesday, August 30, 2011
Marketing news & marketing jobs - Marketing magazine
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Oracles Marketing is aware which to be able to lure prospects strong advertising is the better solution mainly because it helps ensure highest return. The item offers you the flexibleness to get hold of your own clientele plus shoppers along with showcase merchandise around minimal funds. The organization normally takes extra considered to strategy the techniques in addition to assemble cause moment in addition to likely to drive products and solutions sold in the market.
Oracle Advertising's good results depends on your collection they've as well as the direction they retain its hard work frequent by means of consistently replacing these individuals regarding the completely new product or service. The corporation is targeted on occasion and also positions around number of systems for you to win greatest success. This company thinks the truly great solution and also announcements really should come across their spot sold in the market, and it's also exclusively achievable should you have the perfect associated with methods as well as about to thrust all of them throughout current market. Oracle is doing the following this ages as well as recovering answer.
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Our children are greatly influenced by advertising and the advertisers are very aware of this. If you have ever watched childrens peak viewing times you will be more than aware of the constant stream of advertisements, aimed specifically at children. What children see is food being associated with happiness and fun times. They start to become influenced by branding from a very early age. They see convenience "junk" food being shown in these ads as being normal and this encourages them to seek them out.
Results of a study of school children in Boston found that for every hour of television viewed their kilojule consumption increased by 700kj per day. Consumption of advertised foods also increased. With children spending more time in front of television they are spending less time outside exercising and burning off calories. You have to question the moral issue of how ethical it is of the advertisers to be targeting those whose judgment is not yet fully developed.
Which ever way you look at it it becomes pretty clear that this is unethical and we should all be showing concern. The food they put in their mouth today greatly influences their health tomorrow. Not every company is behaving irresponsibly but many more companies could do with recognising their social responsibility to our future generations.
When looking at who is responsible for a child being overweight the parents are always the first thought but this is a more complex issue than that. Even though as a parent you have a huge influence over your childrens health it is also a social issue. Schools for instance have now started to change the food on offer at the canteen for more healthy options and are introducing health and fitness programs to encourage children to be more active.
There needs to be more consistency and a broader approach to these changes. As an expansion to the change in a childs diet; nutritional cooking classes for all children could be introduced into the school curriculm; changes to the way advertisers target children could be made; making time available to be together as a family with more flexible maternity and paternity leave and flexible working arrangements, all of these will contribute to a change in a childs lifestyle and well being.
While it may seem difficult to achieve, when you look at the potential health crisis that may lie ahead of us, finding solutions and actioning them will be benficial to our children.
As an estimate, worldwide, approximately 22million children below the age of five have a weight problem. It is not enough that our children are becoming over weight younger but they are also becoming heavier.
We need to do something about this situation, sooner rather than later because overweight children become overweight adults with the potential for certain types of cancer, cardiovascular disease, type two diabetes, hypertension and different sorts of social problems. The evidence now proven is that a person who had a weight issue when younger and became overweight as an adult, are at a greater risk of cardiovascular disease than that of a person who becomes overweight as an adult.
Prevention is better than cure!